Poet Carolee Sherwood
contacted me the other day about a poll she was running at the Read
Write Poem blog (http://readwritepoem.org/). The poll asked, "How
often do you organize your poetry-related life?"
Nearly 30% responded,
"Sometimes, but who keeps count"; while 8% admitted to not doing
anything to organize their poetry lives. This included organizing poems,
researching markets, submitting to journals, and scheduling writing
time.
What I felt these
results showed best was that many writers/poets don’t dedicate time to
setting goals for their writing careers. I can understand part of why
this happens. For a while I avoided setting goals solely because I
figured I didn’t have the time.
But here’s the
kicker—when you set the right kind of goals you end up with more time
and produce more work.
Let’s explore how
writers can use the SMART method to create the right kind of goals and
increase productivity.
S = Specific
M = Measurable
A = Attainable
R = Realistic
T = Timely
When I began setting
goals they were vague ones like:
-
Get published
-
Work on short story
-
Submit to more markets
The problem with goals like these is that they don’t
provide enough direction for you to move forward and you soon get
discouraged.
Let’s take my goal of
"submit to more markets" and see how we can apply the SMART method to
get the results we’re looking for.
Specific
Here is the what, why,
and how portion of goal setting. Write down what you want to achieve,
why you want to achieve it, and how you are going to make it happen. In
my case, it would look like this:
What: submit to more
markets
Why: increase my income
and create a resume that will attract larger markets
How: cut back on
Internet surfing, delegate tasks I don’t need to do myself—like grocery
shopping, cancel subscriptions for magazines I don’t read regularly, set
aside a time each day to check emails and phone messages, create a
writing schedule and stick to it.
This provides a plan of
action which will help me achieve my goal of submitting to more markets.
Measurable
My long-term goal is to
submit to more markets, but that’s too broad and doesn’t allow me to see
the progress I’m making. I need to have specific short-term goals that
tie into the broader goal to gauge how things are going.
So, if I want to submit
to more markets I can agree to:
-
Dedicate 30 minutes a day to market research
-
Compile and update a spreadsheet of potential markets to query
-
Write one 500-word article a week
Now I have a something
I can achieve in a shorter time span that will provide me with a sense
of accomplishment when I attain it.
Attainable
If you set goals that
you have no hopes to attain, then you’ll soon become overwhelmed at the
mere thought of the tasks at hand. Your writing is only one aspect of
your life. You probably have family and community commitments that also
require your time and energy. When I set my goal of submitting to more
markets, I had to realize that my time was limited by having one child
at home full-time and my volunteering at church and in town. My
volunteering is very important to me and I knew it wasn’t on the list of
what I could cut back when I set my goal.
So, I committed to
sending out two article queries a month, instead of one a week—which is
what I would have preferred. I can always increase the number of queries
I send out a month as my productivity increases.
Realistic
The only thing worse,
in my mind, than setting an unattainable goal, is setting an unrealistic
one. I’m a junk food junkie. I love sweets of all kinds, and chocolate
reigns supreme. To agree to totally give up sweets is not realistic. I
can agree to eat fruits or a salad in lieu of a sweet every once in a
while, but not to cut out sweets completely.
Going back to my goal
to submit to more markets, my decision to submit two article queries a
month is not only attainable, it is also realistic because I’ve based it
upon what I know I can achieve in the time I have available.
Timely
Setting a timeframe
provides you with a clear and measurable target to attain your goal.
Keep in mind, the timeframe must also be attainable and realistic.
Going back to our
example, I have set aside 30 minutes a day to market research. I’ve also
committed to writing one 500-word article a week, and submitting two
article queries a month. The timeframe here is measurable, attainable,
and realistic.
All of these short-term
goals work into the larger goal of submitting to more markets; giving me
a sense of accomplishment as I attain each smaller goal, which keeps me
focused on the broader goal.
Remember we talked
about how SMART goal setting increases productivity? Looking at our
example, I am writing four articles a month, but only submitting two a
month. That means starting the following month I already have two
articles that I can submit queries for. As long as I continue to attain
my four articles a month goal, I can easily increase the number of
queries I submit a month.
Proper goal setting is
vital to achieve your writing dreams. And once you start, you’ll
probably wonder how you ever tried to progress in your writing without
it.