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- Table of Contents -
'Write, Create & Promote a Best Seller'




FOREWORD 6
WHAT IS A BEST-SELLER? 7
BEST-SELLING DOES NOT ALWAYS EQUAL BEST-WRITTEN 8
ON THE OTHER HAND … 9
WORD-OF-MOUTH 11
CREATING YOUR STEPS TO SUCCESS 13
PLANNING AHEAD 15
CREATING YOUR GOALS 17
FIND YOUR END RESULT 18
KNOW YOUR STARTING POINT 18
LOGICAL STEPS 19
IMPLEMENT YOUR PLAN 20
MONITOR YOUR PLAN 20
REVISIT YOUR GOALS 21
APPLYING YOUR GOALS 21
WRITING YOUR BOOK 24
PLOTTING YOUR NOVEL 25
WRITING A NOVEL IN 30 DAYS 29
EDITING YOUR MANUSCRIPT 32
EDITING - AGAIN… 37
CREATING CONFLICT AND SUSTAINING SUSPENSE 41
WHAT IS AN EBOOK? 46
YOUR EBOOK'S DESIGN 48
INTERNAL DESIGN 48
EXTERNAL DESIGN 50
PREPARING AND CREATING YOUR E-BOOK 52
EBOOK FORMATS 52
EXE FORMAT 52
PDF FORMAT 53
EBOOK COMPILERS 54
FREE EXE COMPILERS 55
COMMERCIAL EXE COMPILERS 56
FREE PDF COMPILERS 58
COMMERCIAL PDF COMPILERS 59
PREPARING YOUR PAGES 60
CREATING YOUR EBOOK 62
COPYRIGHT PROTECTION 63
WRITER'S RIGHTS 65
PREPARING FOR DISTRIBUTION 69
GETTING YOUR EBOOK INTO CYBERSPACE 71
SALES PAGE 72
DOWNLOAD PAGE 72
EBOOK THEFT AND PIRACY 73
GETTING SALES 75
STORE FRONT 76
CREATING YOUR AUTHOR WEB SITE 77
CREATING YOUR SITE 77
FREE TEMPLATES, GRAPHICS AND TOOLS FOR YOUR SITE 80
WEB HOSTS AND FREE SERVERS 80
CREATING TRUST 81
CREATING TRUST THROUGH CONTENT 81
FREE CONTENT 83
CREATING YOUR SALES PAGE 84
FOCUS 84
ACCEPTING PAYMENTS 85
THIRD-PARTY MERCHANT ACCOUNTS 86
OTHER METHODS OF PAYMENT 89
GETTING VISITORS, GENERATING SALES AND INCREASING SALES 90
GETTING VISITORS TO YOUR SITE 90
GETTING TARGETED VISITORS TO YOUR SITE 91
SEARCH ENGINES 91
INCREASING SEARCH ENGINE RANKING 92
KEYWORD INTENSITY 93
SUBMITTING YOUR SITE TO SEARCH ENGINES 93
BUILDING YOUR TARGET AUDIENCE 94
MUTUAL LINKS 94
CONTRIBUTE 94
AFFILIATE PROGRAMS 95
EMAIL SIGNATURES 96
SPAM 97
NETWORK 97
BOOK REVIEWS 98
101 BOOK REVIEW WEBSITES 99
WORD OF MOUTH - AGAIN 102
GETTING PUBLISHED 104
ALTERNATIVE PUBLISHING OPTIONS 104
ELECTRONIC FORMATS 105
CD-ROM 105
PRINT PUBLISHING 106
TRADITIONAL PUBLISHING 106
PRINT ON DEMAND 108
SUBSIDY PRESS 109
GOING TRADITIONAL 110
WRITING THE PERFECT QUERY LETTER 111
MASTERING THE SYNOPSIS 114
MANUSCRIPT FORMAT 117
DO YOU REALLY NEED AN AGENT? 122
CREATING A BEST-SELLER 125
A WORD OF WARNING... 125
HOW DOES A SMALL PUBLISHER GET ON THE BEST-SELLER LISTS? 125
PROMOTION, PROMOTION, PROMOTION! 127
EXPANDING YOUR BUSINESS 141
AFFILIATE PROGRAMS 141
THE KEY TO HIGH-VOLUME WEB SALES 143
ENTICING NEW AFFILIATES 145
TRAINING THE SALES TEAM 146
KEEPING TRACK 147
STATISTICS 147
CONCLUSION 153
BONUS SECTION 154
CRITIQUE GROUPS AND WORKSHOPS 155
SHORT FICTION RESOURCES 156
WRITER'S RESOURCES 156
WEBMASTER FREEBIES 160
EBOOK CREATION PROGRAMS 160
EBOOK COVER GENERATORS 161
AUTO-RESPONDERS 161
TRAFFIC GENERATORS 162
E-COMMERCE SOLUTIONS 163
   

 



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         Last updated: February 28, 2007