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Writer
to Writer -
December 2011
Brought
to you by www.writer2writer.com
(This newsletter
is distributed to 7,257 writers!)
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Kindle books can be read anywhere, anytime. The Kindle
platform has matured, it's the future of electronic
publishing. It's leading the publishing industry, and
it's here to stay. And YOU need to get in on
the action. |
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EDITORIAL:
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Only a few sleeps 'til Christmas. Can you
believe it? Ack! Time is slipping away... As is my norm for
December, there's only one issue, and the same will occur in
January. One Bumper issue for each of those months. |
In case you missed it, I sent out a very short and sweet email not
long after the last newsletter.
I wrote a short report that suggests a
variety of techniques and ideas to earn mo.ney from your writing .
It was written as a way of making additional
in.come for Christmas, but when you download it, you'll see you can
use the ideas all year round.
Click here to download.
Feel free to send the report to anyone you feel
will benefit from it. There is absolutely no charge to anyone for
this report.
Okay, onto this issue.
Paul Callaghan has written an article about
building your author platform, and from Dawn Carrington, the second
article in the series about creating book trailers.
Before I go, I'd like to wish everyone a
wonderful Christmas and fantastic 2012. If you don't celebrate
Christmas, enjoy whatever this time of year means to you.
That's it from me til next year,
time
to sit back and enjoy this issue.
Til next time…
p.s. This is a great time to start thinking about
your goals and aspirations for your career in 2012!
You can also read this issue online here:
http://www.writer2writer.com/Newsletter_December_2011.htm
If you missed the last issue, you'll find it here:
http://www.writer2writer.com/Newsletter_2_November_2011.htm
Visit the
Writer2Writer Shop for More Resources
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write_cheryl@optusnet.com.au
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FR^EE
Resource for Writers
Evan Marshall is giving away FR~EE copies of his ebook
The Marshall Plan
Fiction Makeover.
If you haven't downloaded it already, grab your fr-ee copy
now - before he changes his mind. He pulled it down
once already, and I had to convince him to put it back
up on the site!
*If you already have the
book, still visit the site - new articles, podcasts, writing
tips, etc, are added regularly.
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Popular & Recommended Reading:
Choosing Kindle for Your Book
Blogging
for Copywriters
Publish on Kindle
Review of Kindle Kash
Publish on Amazon Kindle - Facts for Writers
Finding Time to Write and Promote
Earn Cash Publishing on Amazon Kindle
Finding Your
Romance—Which Genre is Right for Me?
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Please nominate
Writer2Writer.com for
Writer's Digest 101
Best Websites by
sending an e-mail to
writersdig@fwpubs.com with “101 Best Websites” in the subject
line. In the body, tell them something you like about
the site.
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Motivational Quote:
Man cannot
discover new oceans unless he has the courage to lose sight of the
shore.
- André Gide
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Right now, the online
world is literally begging for writers. People that can
tap out a few words - providing content for the millions
of sites out there.
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You don't have to have a lot of experience, you just
have to be able to piece together a few simple sentences
- and submit them to the SECRET ONLINE WRITING MARKETS
that most people have absolutely NO idea about.
Want to learn
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here to save $10) |
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Writer2Writer.com and the Writer to Writer newsletter by
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information (such as fr*ee courses) at no charge to
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charging a yearly fee - I'm constantly fighting against
that trend. |
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Building an Author Platform
© Paul Callaghan - All Rights
Reserved
It seems that almost every blog, writing course and marketing
strategy for authors I have come across lately wants to
talk about platform. So what is an author’s platform?
How do you build one and what can it do for you?
·
What is an Author’s Platform?
Basically, your platform is the number of people who are
interested in your work and either already are, or are
likely to become customers. It’s important to remember
that last part. Customers. Your mum is probably
interested in your work but you need to sell, and most
of us owe too much to mum to even think of charging her.
If you are looking to go the traditional route for publishing
it is likely that your agent or publisher will expect
you to develop a platform before you get a contract. If
you are self-publishing then you really need to
establish that will be a market for your work before you
put in all the effort.
·
How do you Build Your Platform?
There are probably as many ways to build a platform as there
are authors or books. If you have published before, then
those buyers are obviously prime targets for selling to
again. But what about those authors just starting out?
How do you build your platform from scratch?
In a word, it comes down to marketing. Get yourself out on
the social media networks, forums for your niche and
blog your little heart out. Article marketing is not
dead yet despite what some of the doomsayers believe.
Offline, connect with local groups or write for local
newspapers and newsletters. Take an interest in people
in your target market and interact with them.
Make sure that you always present your best quality work.
There’s a common saying on the internet that ‘content is
king’. I think it’s more important to remember that
‘quality content is king’.
Don’t be one of those writers who turn everything into a
sales opportunity, though. Sometimes – OK most of the
time- you have to give away a little for free before
your customer moves from potential to actual. That may
be something like a free report or an ebook or just as
simple as a comment on someone else’s blog. I have
picked up followers and friends simply by retweeting a
message or liking a page too. And some of those
followers become customers.
One of the key factors for marketing anything is timing. You
can’t generally predict when a prospect is going to make
the decision to become a customer. What you can do is
promote a feeling oaf respect for you and your work. If
you come across as a reliable expert or at least someone
who cares, there is a good chance that you will come to
mind when that purchasing decision is made.
Read the entire article here |
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How to
Revise Your Novel
Did you grab Holly Lisle's new download How to Revise
Your Novel(Lite)? It's still $5 and it's still the bargain of
the year. Holly has advised she may be pulling it down soon (due to
some issues with PayPal), so if
you want it, go there now
otherwise you may miss out. (I still don't know how long it will be
available.)
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Your Book Video-A Test Run
(Part II of Video series)
©Dawn Carrington
- All Rights Reserved
Now that your
video has been created to your satisfaction, you’re
ready to start your one-month test run. There are
actually two parts to this process. The first is
generating buzz. The second is generating sales from the
buzz. This article will focus on buzzing your video.
Before you do anything with
your video, check your website or blog stats. You want to notate how
many hits you’ve already received that week or that month because
this information is going to come in handy.
Now, upload your video to
YouTube (you’ll need an account which is free), Facebook (I’m sure
by now you have a Fan page, right?), your website, your blog, and at
least two other video sites such as Vimeo and Daily Motion. You’ll
also want to post it to place you frequent such as My Space. Please
make a note of when you posted the video.
When you do upload the video,
you’ll be using tags to help people find it in the sea of other book
videos. Please don’t just put the title of your book and your name.
This is a shot for people to find your book video amidst thousands,
so you’re going to have to make yours easy to find. You’re going to
want to think of anything and everything associated with your book,
including the genre, the storyline, information about yourself, your
publisher, and where your book is available for sale as well as
titles of your other books.
Now that you’ve uploaded the
video, prepare an announcement that will really entice
readers/viewers to take a look. Don’t just say “come take a look”
because that’s not inviting enough. Give them a reason to view it,
and post it on Twitter, Facebook, your blog, and other places across
the webs to which you normally post. Word of caution: If you don’t
ordinarily post to a group, don’t join just to make your
announcement. You’ll only create ill will.
You don’t want this to just be
a “buy my book” promo. You want to get people interested in the
story and in you as an author. That’s what is going to help create a
buzz. So think creatively. Why should people watch your video? (The
next paragraph will give you an idea!)
Read the entire article here
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It seems hard to believe, but
"copywriters" the world over are making BIG BUCKS from
writing simple sales letters. |
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It's EASY to get started -
and you need absolutely no special writing talents.
You just have to be able to write in plain and simple
English. The sort of English you'd use when writing a
letter to a friend or relative. Once you learn the
basics of copywriting, you're ready to embark on your
lucrative copywriting career!
Want to learn
more?
Visit
this website right away
(Claim
your $10 discount here.)
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How to Write a Children's
Book in 14 Days or Less!
Did you know you can write your children's book - in
just TWO WEEKS, or LESS?
It's true. There's a SECRET step-by-step system for
writing your children's classic in absolute record time.
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It's a system that has been refined by many leading
authors - and Mel McIntyre wants to share it with you.
Want to learn
more?
Visit
this website right away
(To get
your $10 subscriber discount
click here after visiting the site above for
full info.) |
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Freebie
Alert!
-- Quick
Cash Writing Secrets Mini Course
Nick Daws is offering his five-part
"Quick Cash Writing Secrets" course at no cost. (You'll
need to scroll down the page a bit.) Subscribe at no
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unsubscribe link in every email. Click
Here to Get Started Now!
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How Do I?
No questions this month.
If you have a writing-related question,
send it here.
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FEEDBACK:
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